We help you tackle three core objectives:

Gp glasses.png

Clarify Your Offer

Have your sales stalled? Want a diagnosis? How clear and complete is your offer? If it’s not written in a way a 12-year old can understand it… You’re losing customers. We’re StoryBrand certified, so not only will we help you clarify your message, we’ll have a whole lot of fun doing it.

Pro Tip:  If you confuse, you lose.

 

gp magnet.png

Attract Your Audience

Are you getting enough quality conversations with your ideal customer? We create compelling content to solve problems your ideal customer is facing. We love to get your sales team on board because they know your customer best.

Pro Tip: Speak with authenticity. Your ideal customers will trust you. Have empathy for them and share your expertise.

gp running.png

Close Business Faster

With a clear offer, and an inbound marketing program designed to build trust and clarify your offer, it’s time for your sales team to make it happen.  We bring your marketing team in so they can experience the customer journey.

Pro Tip: Real customers want to move through an “engagement” process. If someone seems resistant, move one! They probably won’t buy anyway.


AdobeStock_131762171.jpg

90-Day Kickstarter Program

Clarify your offer and kick some butt

What we’ll accomplish in the first 90 days:

  • Marketing roadmap

  • Content summit: Galvanize your marketing and sales teams around a “Content Culture”

  • Optimized website for higher lead conversions

  • Messaging that resonates with your customers

  • New website framework (Up to 5 Pages)

  • Lead-generating PDF

  • Automated email campaign

  • Customer testimonials

  • Customer referral-generating email

  • Customized BrandScript

  • Framework to build future offers

  • Catalog of requested content

AdobeStock_170386650.jpg

Inbound Content Marketing

Supercharged by sales

Package Includes: 

  • Goalpost team members sit in on sales calls

  • Trade show follow up

  • Trade show promotion

  • Two produced & promoted webinars

  • Social media management

  • Search engine optimization

  • Automated drip email campaigns

  • 2-4 pieces of top-funnel content including vid e o

AdobeStock_96879652.jpg

Sales Effectiveness Strategies

In Collaboration with Marketing

Package Includes:

  • Customized sales process

  • Client engagement process, mapped to sales process

  • “Arm your Champion” Digital Sales Assistant

  • “Arm your Channel” Digital Sales Assistant

  • Custom “Compelling Action” Assessment

  • CRM Assistance

  • Qualification Chat Bots

  • Behavior Assessment of Top Performers


Think it’s time to talk with us?

As a thank you for participating in an “exploratory” phone conversation,  you can get a $150 Search Engine Optimization Assessment at no charge. Optimizing how and where you show up in search engines is the first step to building better traffic and leads through your site.