How to Explain What You Do Better
March 8, 2022
When it comes to messaging for your business, there is one thing that you have to prepare yourself for… this is something that you, however,
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Why the Robots Will Still Need Us: AI Can’t Replace Creativity
March 7, 2022
Do you ever ponder the rise of technology in this day and age? Fear the outcome or anticipate the advancement in artificial intelligence? The media
What Is a Marketing Kickstarter?
March 4, 2022
The Kickstarter Program at Goalpost Now, let me ask you this: Have you ever had a marketing company build a website without helping you build
The Person Giving You a Hard Time Needs a Hug
March 3, 2022
A Hug is Needed During the Chaos of Our Current Age It’s no secret that the past two years have taken an intense hit on
5 Things You Need to Know About Influencer Marketing in 2022
March 2, 2022
Influencer marketing is when a brand collaborates with a social media persona to advertise a specific product or service. Once considered a fringe method of
Content Culture: Supercharge Your Marketing
March 1, 2022
Supercharge Your Marketing Team in Three Easy Steps In a recent blog post, we touched on the importance of becoming a ‘teaching organization’. A teaching
Teaching That Actually Pays
February 28, 2022
What Being a High School Teacher Taught Me About Successful Marketing My very first career out of college was being a high school teacher. It
Stock Photos vs. Custom Photos: What Gets the Results?
February 25, 2022
Stock Photos vs. Custom Photos – Does It Make a Difference? Here’s a simple truth: people want to do business with real people, not stock
Push Your Company to New Heights in 2022
February 24, 2022
How to Push Your Company to New Heights Using a Marketing Agency The power of a strong marketing department can’t be underestimated. But how many
3 Reasons You Need to Use Images in Your Marketing in 2022
February 23, 2022
There is one sure-fire marketing tactic that drives audience engagement, builds trust, and leads to conversion more than almost anything else: using images in your
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New From Goalpost
How to Shoot Video Like A Pro: A Practical Guide
July 13, 2026
Referrals Aren’t a Strategy: How Smart B2B Companies Win Leads
August 15, 2025
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How to Use a Teleprompter App for Your B2B Videos (Yes, there’s an app for that.)
It is a truth universally acknowledged that a man in possession of a camera must be in want of a teleprompter. Pretty sure that’s how
How to Shoot Video Like A Pro: A Practical Guide
You already own one of the best video cameras on the market. It’s literally in your hand right now. “The difference between amateur video and
Referrals Aren’t a Strategy: How Smart B2B Companies Win Leads
A lot of B2B businesses get by on referrals.A few solid clients, a couple of warm intros, and a mild sense of security built on
How to Stay Top-of-Mind Without Constantly Selling: The Engagement Cycle That Builds Loyalty and Drives Sales
We can smell your sales pitch before we’ve even opened your email …and so can your customers. You want to be memorable, but in a