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The Ultimate Commercialization Guide

Launching into a new market shouldn’t feel like you’re floating aimlessly in space. Goalpost Global uses a proven commercialization framework to guide your product or service launch, helping you dodge failure and aim straight for success.

Breaking into the market with your product or service sounds exciting—but before you leap, make a plan. The path to a successful strategy is paved with research, preparation, and avoiding hidden pitfalls.

Learn the ins and outs of major markets. Identify your top targets. Build key processes. Plan for the resources that will wow your audience and set the stage for a lasting relationship. And don’t forget to source and sign distribution partners who actually deliver results.

Launching is just the start—true growth comes with preparation. Successful commercialization can mean the difference between long-term, sustainable growth and a brand that never recovers from a rocky start.

We've partnered with businesses in 40+ countries, so we've mastered what works - and, more importantly, what doesn't.

Partnering with Goalpost Global gives you more than just a plan—it gives you a proven roadmap to drive significant sales growth while dodging logistical nightmares. Customized to fit your unique needs, this isn’t theory; it’s battle-tested strategy.

With over a decade of sales and marketing leadership under our belt, we’ve helped take companies from zero dollars and zero distributors to 50+ distributors across 40+ countries. Our specialty? Turning disruptive solutions into hundreds of millions in new, profitable sales. 
This is what we do—and we’re ready to do it for you.

Launch Into New Markets Successfully

The Ultimate Commercialization Guide

Transform your online store with StoryBrand-certified e-commerce design and development from Goalpost Group. We create websites that don’t just look good – they connect, converting browsers into buyers and building loyalty that lasts. 

Goalpost Global turns product and service launches into success stories. With our proven commercialization framework, we help you sidestep failure and aim straight for success. 

Why Choose Goalpost Global?

Commercialization doesn’t have to be a minefield. With the right plan – knowing where to go, what you need, who to partner with, and how to execute – you can sidestep the pitfalls and launch with confidence. 

Goalpost Group is here to
help you succeed by:
• Identifying the right markets
• Planning your critical
resources
• Sourcing and signing
top-level distributors
• Launching & Sustaining
your new markets

What You Need To Do Next

Get the Playbook

Launch Your New Market

Experience Sustainable Growth

OUS Playbook Program Overview

OUS Step-by-Step Playbook

Your ultimate guide to international success. It will help you pinpoint the most profitable markets, protect your intellectual property, master regulatory compliance, accelerate your time-to-market with streamlined approaches, and empower your team with the global business strategies they need. All while sidestepping a laundry list of headaches.

International Sales Template Library

Our curated toolkit of powerhouse templates includes: the Best Market Scorecard, Country Matrix, Landed Cost Calculation, Distributor Target Profile, Distributor Qualification Questionnaire, Company Introduction Letter, and Multinational Seasonal Calendar. Translation? You’ll spot the best markets, track global operations, uncover hidden distribution costs, and lock in top-tier distributors – like a pro.

Intro to International Sales Video Series

Think of this video series as your on-demand mentor for navigating the layers of international growth. Designed as the perfect partner to our OUS Playbook, it unpacks the complexities of global expansion with sharp clarity, expert advice, and a touch of wit. Whether you’re a driven entrepreneur or a seasoned product manager, you’ll get step-by-step guidance on market analysis, cultural quirks, and everything in between. Packed with real-world scenarios, expert-led sessions, and practical examples, this series transforms the hurdles of global sales into a roadmap you can actually follow.

Goalpost Global’s International Distribution Agreement

This comprehensive agreement gives you the legal protection you need, without all the lawyer bills. Built from years of international distribution experience, it shields you from legal headaches, prevents costly misunderstandings, and helps you build stronger, more trustworthy relationships with distributors. With crystal-clear clauses covering everything from MOQs to product pricing, this template delivers both protection and savings. Thanks to the expensive (and painful) lessons we’ve learned, you’ll avoid the pitfalls and pay less for the privilege. It’s like getting insider knowledge without the price tag. 

Remote Mentorship

Goalpost Global’s Remote Mentorship program is tailored to your unique needs. It’s a full-service consulting experience, giving you step-by-step guidance straight from the OUS Playbook, along with one-on-one sessions for that extra touch. Led by Chris Schnee, our seasoned Global Business Builder, you’ll get a deep dive into market analysis, strategic planning, and execution support. No fluff – just the expertise and direction you need to make your global expansion a success.

Program Pricing

EXPLORER

$2500 ONE TIME
SINGLE ENGAGEMENT

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$10,000
1 HOUR

TRAILBLAZER

$5000 ONE TIME
SINGLE ENGAGEMENT

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$8,000
3 HOURS

PIONEER

$3500 MONTH
6 MONTHS

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3 HOURS PER MONTH

Are You Ready to Go Global?

Join the ranks of numerous successful businesses that have leveraged our services to make their mark on the global stage. With Goalpost Global by your side, your journey to international sales success starts now. Don’t wait—Select Your Modules Now, and let’s get you going.